What we do · six capabilities · three stages

Judgment stays human. Volume goes to software.

We do not automate the call. We automate the work around it: the sorting, the summarising, the drafting, the reconciling. A person still approves anything that leaves the building.

05 · The build

AI is not the product. The better way of working is.

We do not force AI into every problem. Some businesses need better software, a workflow, an integration, an assistant, or a whole operating system. The technology follows the operational problem, not the other way round.

See

Understand how the business actually runs.

Every engagement starts with the free operations audit. We sit with the team that does the work, map where the hours go, and score the candidates on return and feasibility. Nothing gets built before the arithmetic is on the page.

Free · 30 minutes · a founder answers

You leave with the leak map and the arithmetic, whether or not you hire us.

Build

Software, automation and assistants around the real workflow.

The two or three things that move the signed number, not a platform. Sometimes that is an AI assistant. Sometimes it is a POS integration. Sometimes it is the operating system the business should have had.

01Customer-facing assistants
In build
A chatbot and a voice agent that answer your customers directly, from your own material rather than the open internet, and hand over to a person the moment the question stops being routine.
Running for · Uniserve Communications
02Ticket triage and support automation
In build
Classification and routing, repeat questions handled without a person touching them, and an approval gate: no reply reaches a customer without a human clicking.
Running for · Uniserve Communications
03Knowledge and retrieval
In build
Question and answer over your own documents, with the citation attached, so every answer can be checked in one click.
Running for · Uniserve Communications
04Custom software and operating systems
LiveShippedIn build
When no product on the market fits the way you actually work, we build the system. Not a dashboard bolted onto a spreadsheet: the thing the business runs on.
Running for · Fennec, Palapa Tours, B-Side Group
05POS, payments and integrations
Live
Two-way sync with the point of sale you already use. One place to edit, everywhere else follows.
Running for · Fennec (Square, Toast, Lightspeed)

Advance

Measure what changed. Keep improving.

The clock starts at deployment. Once the data is clean and the process is real, agents and copilots are worth building, because an agent cannot tell you what is leaking if the numbers sit in five accounts that never speak.

06Operational intelligence
Live
Agents and copilots that read the whole operation and surface what is leaking, once the data is clean and the process is real.
Running for · Fennec (Ferry AI, Revenue Copilot)

Measured · against the signed page

Same method, same process, arithmetic printed. If the bar has not cleared, we keep working at no additional cost until it does.

How we charge

Where AI actually belongs · and where it does not

Some of this is software. Some is AI. Some stays with you.

The same six workflows keep coming up. Here is how we decide, using the engagements on this site as the examples.

Splitting a gratuity pool by role after a shift
Software
Deterministic arithmetic that must come out the same every night. Fixed rules, no model. (Palapa Tours)
Working out what a customer is actually asking
AI
Intent classification and routing over messy language. Repeat questions answered from the company's own material, with the source attached. (Uniserve)
Replying to that customer
Automation + control
The draft is prepared and held. A technician approves, then it sends. Nothing irreversible leaves without a person. (Uniserve)
Reordering stock before a line runs dry
Automation + control
The reorder point fires off real consumption and flags the line. A person places the order. (Fennec inventory, B-Side Group in build)
Matching three versions of the same person across systems
AI
Fuzzy matching with a confidence score on every join, so a weak match stays visible for a person to judge. (ABC)
Setting the price, sending the campaign, hiring the host
Human
The exception, the price, the hire and the send stay with your people. Every system we build has a place where a person looks at the output and clicks.

Human control · the approval gate

Automate work. Not accountability.

AI prepares. The system acts where it is safe to. High-impact steps pause. A person approves. This is the ticket path being built for Uniserve, and the shape of every assistant we ship.

Interface diagram · ticket path · not a screenshot

01 · Inbound
Request lands in the support queue
02 · Machine
Classified, routed and summarised
03 · Draft
Suggested reply, held
04 · Gate
Technician approves, then it sends

The gate is the point: the draft sits until a technician reads it. Nothing irreversible leaves without a person.

Free · 30 minutes · a founder answers

Ready to depart the old way?

Thirty minutes, and you leave with the arithmetic either way. Two founders on the call. You keep the map.

Book a free operations audit Tell us what's manual