Families 06 and 07
The guest list already lives in the system, so the campaign should not start in a separate tool with a stale export. Family 06 sends. Family 07 reads what the other six families write, through Ferry AI and the Revenue Copilot. These two belong on one page because neither is much use alone.
Family 06
Three modules, plus the two production surfaces the promoters actually sit in. The numbered module lines quote fennecapp.com word for word, in quotation marks. Where a surface ships without a marketing line, we describe what it does and say plainly that the words are ours.
Social
"Schedule and auto-generate posts across Instagram, TikTok and X."
Event Poster
"Generate on-brand event flyers and stories from a single prompt."
Drink Campaigns
"Time-boxed drink promos - happy hour, sponsor drops, bottle features."
Campaign composer
Our description, not a product line. Email and SMS channel readiness, audience, message, tracked call-to-action options, personalisation tokens and a live inbox preview.
Email designer
Our description, not a product line. Drag-and-drop layout with per-template colour tokens, so a promoter can build a send without a designer on call.
The record underneath
A venue usually answers the same guest in three places: an email thread, a text on somebody's phone, and a push notification nobody can find again. The unified inbox threads email, SMS and push into one conversation per guest, so the next person to pick it up can see what was already promised. Our description, not a product line.
The same records drive personalisation. The composer offers seven tokens, and every one of them reads a field the venue already holds on the guest profile rather than a column pasted into a spreadsheet.
Family 07
The first six families write the data. This one reads it. Ferry AI is a coordinated agent network across ops, guests, campaigns, inventory and service, architected by Vishal Desh.
Ferry AI
A coordinated network of agents rather than one chat box. The roster includes Sales Analytics, Event Management, Table and Bottle, Guestlist and Reservations, and Promos and Insights.
Revenue Copilot
Analyses voids, pricing, promoters and inventory. The four places a venue quietly loses money.
Unified inbox
Our description, not a product line. Email, SMS and push threaded into one conversation per guest, so nobody answers the same question in three tools.
Analytics
"Revenue, attendance, table turnover, promoter performance."
Automations
"Trigger SMS, WhatsApp and email flows from any signal."
Ferry AI
One general assistant pointed at a venue's data is a search box with a friendly tone. Ferry AI splits the job by surface and gives each surface an owner, which is the only version of this that can be tested and corrected one piece at a time.
It analyses voids, pricing, promoters and inventory. Those four are on the list because they are where the money goes missing quietly: a void nobody queries, a price that drifted, a promoter whose guests never spend, a bottle count that never matched the pour. Same records, read on purpose.
Beyond nightlife
These two families are shaped like a nightclub because that is the room they were built in. The parts underneath are not. A guest profile is a customer record. A token is a merge field that never goes stale. An agent roster is a set of narrow assistants over data you already own, each one narrow enough to be checked.
Uniserve Communications is the same method pointed at a telecom: a three-month AI enablement engagement building a customer-facing AI chatbot and a voice agent for residential customer support, with every model and every byte hosted in Canada. In build
The free audit is where we find out whether your records can carry any of this. You keep the map either way, and you own the code we write. See how we charge.
of companies attribute more than 5% of profit to AI, while about 88% report using it. Owning the records the agents read is part of closing that gap.
McKinsey, State of AI, 2025of AI budgets go to technology and about 7% to the people expected to use it. A tool only pays back if the promoter can actually run it on a Thursday afternoon.
Deloitte, 2025